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Hype vs. Reality: Sifting Through the Noise

Sponsored by SwanLeap

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  • Date Tuesday, March 10, 2020
  • Time 12:30 PM - 1:15 PM
  • Location Transportation & Logistics Theater
  • Type Seminar

Presented By

Brad Hollister - CEO, Co-Founder


What You Will Learn

It can be a fulltime job to simply avoid drowning in all of the industry buzzwords: AI, Blockchain, IoT, Industry 4.0, Control Tower... and the list goes on. What is fact and what is fiction? Selecting new technology and evaluating new services can feel impossible with the dollars and work companies put into validating their solutions through marketing. It is easy to say that disruption is important, but not when it disrupts your processes and efficiencies unexpectedly. Buying Enterprise software often feels like firing at a target with a blindfold on no matter how many phone calls, meetings and demos take place. This session will help you sift through the noise by equipping you with the skills to ask the right questions and have the right conversations when evaluating new tools and services for your supply chain.

Key Takeaways

Learn what questions to ask when evaluating supply chain technology solutions.
Discover what the right evaluation criteria is when exploring new technology.
Discern between marketing hype and deliverable results.


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